Honing innovative marketing skills for the future workplace

Yahoo has announced its Yahoo Academy Class of 2024, selecting 30 standout individuals from a pool of 200 applicants for their talent development initiative. They come from leading companies and agencies in Australia and Singapore. The event will take place in Sydney from May 14th to 15th and sessions will focus on the following:

    • Inspiring creative leaps
    • Idea generation for competitive advantage
    • Practical application and strategies to assess and master AI tools
    • Use strong security measures like multi-factor authentication (MFA) on their accounts (41%)
    • Mastering the language of CFOs

Artificial intelligence (AI) is one of the top innovative technologies in 2024.Tim Sharp, the GEN8 founder and one of the mentors in the Yahoo Academy Class 2024, mentioned in an interview:  “We’re optimistic about the seismic shift to generative AI and believe that businesses taking a people-first approach will be among its most successful adopters; reinvesting productivity gains into strategy, innovation and growth.”

    • Data Analytics and AI Integration
    • Content Creation and Storytelling
    • Social Media Management and Influencer Marketing
    • Customer Experience Optimization
    • Mobile Marketing and Geotargeting
    • Voice Search Optimization
    • Augmented Reality (AR) and Virtual Reality (VR)
    • Ethical Marketing and Sustainability
    • Agile Marketing
    • Emotional Intelligence and Empathy