Gamification: Do more with your digital assets and...
By Dexter Low | Mar 7, 2024
Blurring the lines of privacy in a digital world o...
By Dexter Low | Mar 1, 2024
New report: Social media top B2B marketing channel...
By MartechAsia Editors | Mar 1, 2024
2024 Most In-Demand Skills in Marketing
By MartechAsia Editors | Mar 7, 2024
LinkedIn data reveals that despite AI’s growing impact, soft skills are most sought-after in marketing by APAC employers in 2024.
Read MoreA digital red envelope: how online payments fired up CNY
By Joaquin Moreno, Head of APAC, dLocal | Mar 7, 2024
Symbolizing good luck and fresh starts, CNY has also become a pivotal period in a brand’s sales calendar.
Read MoreGamification: Do more with your digital assets and user-generated content
By Dexter Low | Mar 7, 2024
Your organization has massive amounts of data or digital assets that can be used for gamified B2B marketing.
Read MoreBlurring the lines of privacy in a digital world of AI
By Dexter Low | Mar 1, 2024
Last year, we witnessed the transformational impact of artificial intelligence (AI) on an unprecedented global scale. While we eagerly embrace the potential AI brings, we also find ourselves grappling with...
Read More‘Creative Bravery’: Strategy for marketing success in 2024
In an era of predictable marketing and brand storytelling, 2024 heralds a transformative shift, fuelled by curiosity, imagination, vulnerability, and courage.
Read MoreNew report: Social media top B2B marketing channel for MNCs in China
By MartechAsia Editors | Mar 1, 2024
B2B marketers seek to adopt social media marketing platforms to improve efficiencies as they increase investments in social media marketing, according to new KAWO research report.
Read MoreTransforming consumer engagement with personalised experiences
By MartechAsia Editors | Mar 1, 2024
Wootag has launched its groundbreaking 'Intent' AI platform that influences consumer behaviour in the coolieless era.
Read MoreAustralia’s digiDirect launched its digiMarket
By MartechAsia Editors | Mar 1, 2024
Consumers and sellers are invited to join the groundbreaking platform for consumer electronics.
Read MoreFuture-proof your B2B marketing: must-have strategies in 2024
By Dexter Low | Feb 22, 2024
In 2024, businesses are facing new challenges and opportunities, demanding a proactive and strategic approach to marketing. Are you ready to navigate the ever-changing landscape of B2B marketing?
Read MoreTRAPO boosts its digital marketing push with partnership management platform
By MartechAsia Editors | Feb 22, 2024
The Malaysian automotive accessories brand teamed up with partnership management platform impact.com to boost its digital push in the market.
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Whitepapers
DXPs Need to be Less Complicated
Insights into what the idea …Read More »Practical Applications of AI to Prioritize for Your DXP
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Case Studies
TRAPO boosts its digital marketing push with partnership management platform
The Malaysian automotive accessories brand …Read MoreMarket intelligence AI helps brands answer strategic questions instantly
The launch of Mintel Leap, …Read MoreVietnamese fashion brand achieves 54% higher app conversion rate
Canifa has achieved 54% higher …Read MoreHow UOB is putting customers first
UOB hopes to revolutionise banking …Read More