Leveraging shopping apps in marketing campaigns
By Lorraine Resuello | May 5, 2023
Malaysia Airlines revamps website for better custo...
By MartechAsia Editors | May 5, 2023
The importance of attention metrics in determining...
By Lorraine Resuello | May 4, 2023
Machine learning helps SPEEDA link massive data vo...
By MartechAsia Editors | Apr 27, 2023
AI technology revolutionizes APAC marketing and sales
By Lorraine Resuello | May 26, 2023
McKinsey research suggests that about a fifth of existing sales-team capabilities could be automated with the power of generative AI.
Read MoreProgrammatic brings slew of benefits to CTV ad buying in India
By Balasubramanian Swaminathan | IMAWS | May 5, 2023
In an interaction with MartechAsia, Priyanka Bajaj, Head of Demand Facilitation, Asia, Magnite shares the latest insights on the programmatic advertising and how it impacts the adtech purchase pattern in...
Read MoreLeveraging shopping apps in marketing campaigns
By Lorraine Resuello | May 5, 2023
Lexi Sydow, the Head of Insights at data.ai, discusses how to leverage shopping apps in marketing campaigns and other business transactions.
Read MoreMalaysia Airlines revamps website for better customer experience
By MartechAsia Editors | May 5, 2023
Optimization of the national carrier’s website aims to improve overall user experience across 17 countries in 11 languages using the Adobe Experience Cloud
Read MoreThe importance of attention metrics in determining business marketing success
By Lorraine Resuello | May 4, 2023
Nikhil Jain, the Director of Insights & Data Solutions for Dailymotion Advertising, shares his expert insights about the importance of the attention economy in business marketing.
Read MoreMachine learning helps SPEEDA link massive data volumes and millions of Asian companies
By MartechAsia Editors | Apr 27, 2023
Japan’s online financial service provider Uzabase today claims the largest industry and corporate database with the resources to mine the right data and provide customized reports across 560 industries.
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Whitepapers
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Insights into what the idea …Read More »Practical Applications of AI to Prioritize for Your DXP
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Case Studies
Malaysia Airlines revamps website for better customer experience
Optimization of the national carrier’s …Read MoreHarnessing a CRM platform to help the travel and tourism industry boost business efficiency
Kat Warboys shares her insights …Read MoreHow Moloco is helping Singapore-based live streaming platform Bigo Live expand globally
Moloco partnered with Bigo Live …Read MoreBringing the Matrix into the real world for cinema enthusiasts
In the exclusive findings, Hivestack …Read More
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