AI solutions for digital marketing
AI continues to play a major role for companies wanting to address business challenges.
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Over 50% of Singles Day new shoppers return for more
Untapped potential for Southeast Asia retailers as Singles Day continues to be strongest retail moment of the Double Days in the region.
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Untapped gaming communities a major opportunity for brand marketers
How GosuGamers intends to connect brands with the global esports community of over 300 million people via data-driven esports content, enhanced user engagement and innovation.
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Singapore consumers’ perspectives of video streaming services
Netflix has the most satisfied customers in Singapore, followed by Disney+ and Amazon Prime Video.
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Malaysian sellers prioritise trusted shopping experience for 11.11
9 in 10 Malaysian merchants on Shopee protect themselves and their customers from online scams, according to a survey.
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Amplifying breast cancer awareness in India with #PassTheQRCode campaign
Through "Pass the QR Code", AOI aims to create a ripple effect, making self-breast examinations a routine part of everyone’s life.
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GroupM and Criteo partner to drive commerce media innovation in APAC
Partnership is first in APAC to unify product sales data with proximity-based insights and enable omnichannel commerce through in-store and retail media integration.
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Sustainability critical in JAPAC as programmatic thrives
Nearly 50% of all marketing budgets within the region are set to be allocated to carbon-neutral partners within the next 12 months.
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Study cites importance of category pages as peak season nears
Category pages are the most engaging pages of any website for engagement and sales conversions.
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76% of Asia-Pacific marketers ready to embrace AI, says study
Marketers in the Asia-Pacific region are ready to embrace AI and see the advantages of the technology when it comes to productivity.
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Whitepapers
DXPs Need to be Less Complicated
Insights into what the idea …Read More »
Practical Applications of AI to Prioritize for Your DXP
Do you know how Artificial …Read More »
Case Studies
Amplifying breast cancer awareness in India with #PassTheQRCode campaign
Through "Pass the QR Code", …Read More
Is going viral a waste of time?
Are viral trends really your …Read More
DHL elevates logistics excellence with Fusionex
Enhancing the logistics experience with …Read More
Whitney Museum refigures how to engage audiences with both art and technology
Augmented reality, Zoom, Web 3.0 …Read More