Ads on streaming platforms capture more attention ...
By MartechAsia Editors | Dec 9, 2022
Digital advertising industry continues to grow des...
By MartechAsia Editors | Dec 2, 2022
TotallyAwesome and Bidstack join forces to level u...
By MartechAsia Editors | Nov 17, 2022
Seismic shift in global streaming predicted as ‘Pr...
By MartechAsia Editors | Nov 17, 2022
FairPrice Group and The Trade Desk power new adver...
By MartechAsia Editors | Nov 17, 2022
AdTech trends that will dominate 2023
By Swaminathan B | IMAWS | Jan 30, 2023
Innovating and adapting to evolving market dynamics will help advertisers and publishers thrive in 2023
Read MoreAds on streaming platforms capture more attention than ads on Social Media in India: Research
By MartechAsia Editors | Dec 9, 2022
64% of streamers in India report that they are more receptive to ads on streaming platforms than ads on social media
Read MoreDigital advertising industry continues to grow despite uncertain macroeconomic conditions
By MartechAsia Editors | Dec 2, 2022
The Australian online advertising market has continued to grow, reaching $3.455bn for the quarter ending 30th September 2022, an increase of 6.5% on the same period in 2021: report
Read MoreTotallyAwesome and Bidstack join forces to level up youth-first gaming advertising in APAC
By MartechAsia Editors | Nov 17, 2022
Strategic partnership between the Singapore and UK-based firms about enabling brands to safely and meaningfully connect with APAC’s gaming youth
Read MoreSeismic shift in global streaming predicted as ‘Producer Economy’ emerges
By MartechAsia Editors | Nov 17, 2022
Brightcove expects major content distribution diversification, including a massive expansion of direct-to-audience, for TV, film, and social creators as well as global enterprises and brands
Read MoreFairPrice Group and The Trade Desk power new advertising approach with retail media on the open Internet
By MartechAsia Editors | Nov 17, 2022
Brands will be able to harness data from Singapore’s leading food and grocery retailer via a programmatic media platform for the first time.
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Whitepapers
DXPs Need to be Less Complicated
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Bringing the Matrix into the real world for cinema enthusiasts
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