Together, Salesforce and Slack are creating the digital HQ that enables every organisation to deliver customer and employee success from anywhere.
Salesforce has completed its acquisition of Slack Technologies, the global CRM company announced on 21 July.
“We couldn’t be more excited to have Slack as part of the Salesforce family, combining the #1 CRM and the trailblazing digital platform for the work anywhere world,” said Marc Benioff, Chair and CEO of Salesforce. “Together we’ll define the future of enterprise software, creating the digital HQ that enables every organisation to deliver customer and employee success from anywhere.”
“We’ve learned over the past year that the workplace isn’t snapping back to the way it was,” said Bret Taylor, President and Chief Operating Officer of Salesforce. “Together, Slack and Salesforce Customer 360 will give every company in the world a single source of truth for their business and a single platform for connecting employees, customers, and partners with each other and the apps they use every day.”
Acquisition to create the digital HQ for success from anywhere
According to Salesforce, with the acquisition completed, companies can sell, service, market, conduct commerce, and more from anywhere. Slack has transformed the way we work with its trailblazing digital platform for business communication, which is used by millions of people around the world and enables entire organisations to work far more efficiently and effortlessly, the company said.
Together, Salesforce and Slack will deliver the Slack-first Customer 360 that gives companies a single source of truth for their business, and a single platform for connecting employees, customers, and partners with each other and the apps they use every day, all within their existing workflows, the company said in its statement.
“Salesforce will create a modern workspace that enables collaboration, communities, communications, CRM functionality, customer experience, and AI in an ecosystem that will welcome other integrations to extend enterprise functionality,” said Wayne Kurtzman, IDC Research Director for Social, Communities, and Collaboration.
“Salesforce and Slack are already making a huge difference,” the company noted in its announcement. “IBM’s 380,000 employees are working together in Slack, with numerous workflows across Salesforce Sales Cloud and Service Cloud powering customer success across locations and time zones.”