The threat of legacy CMS
By John Yang, Vice President, APJ, Progress | Oct 26, 2023
Making meaningful connections with consumers
By MartechAsia Editors | Sep 21, 2023
5 tips to yield best results from ChatGPT
By MartechAsia Editors | Sep 7, 2023
Over 50% of Singles Day new shoppers return for more
By MartechAsia Editors | Nov 16, 2023
Untapped potential for Southeast Asia retailers as Singles Day continues to be strongest retail moment of the Double Days in the region.
Read MoreThe threat of legacy CMS
By John Yang, Vice President, APJ, Progress | Oct 26, 2023
What organisations need to look for when modernising their web content management systems.
Read MoreTackling invalid conversions in affiliate marketing
By Kalen Bushe, Vice President. Growth, TrafficGuard | Sep 28, 2023
Here are some strategies for increasing performance and precision – and addressing fraud – in affiliate marketing.
Read MoreThe biggest challenge to profitability over the next decade
By Bruce Temkin, Head of Qualtrics XM Institute | Sep 22, 2023
Do you know what’s the biggest challenge to profitability in the next 10 years? Find out how to overcome it.
Read MoreMaking meaningful connections with consumers
By MartechAsia Editors | Sep 21, 2023
Teads provides tips to unlocking four pathways to contextual relevance that help advertisers connect better with consumers.
Read More5 tips to yield best results from ChatGPT
By MartechAsia Editors | Sep 7, 2023
ChatGPT has taken the world by storm. Many marketers are eager to see leverage it, but need to avoid pitfalls on how to actually use it.
Read MoreRegional telcos need to boost hyper-personalization and customer engagement
In a post-pandemic environment of incessant demand for digital connectivity, telcos previously locked in price wars now need a different approach…
Read MoreKnow the four Bs of digital transformation in post-pandemic e-commerce
By Simone Morandi, Growth Markets Commerce Lead, Accenture Song | Aug 3, 2023
Capital-intensive hardware/software upgrades aside, latecomers to digital e-commerce have more challenges to grapple with. Knowing the ‘four Bs’ can help …
Read MoreAI-powered analytics solution buying guide
By Uniphore | Feb 28, 2022
Contact center executives can use this helpful guide when choosing an AI-powered interaction analytics solution
Read MoreDon’t forget to pace your customer service and support (CSS) and CX
By L L Seow | Apr 22, 2021
The intricate balance between digital transformation and customer experience can run amok if organizations lose track of aligning CSS and CX.
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Case Studies
Amplifying breast cancer awareness in India with #PassTheQRCode campaign
Through "Pass the QR Code", …Read MoreIs going viral a waste of time?
Are viral trends really your …Read MoreDHL elevates logistics excellence with Fusionex
Enhancing the logistics experience with …Read MoreWhitney Museum refigures how to engage audiences with both art and technology
Augmented reality, Zoom, Web 3.0 …Read More