Forms strategic alliance with HTC VIVE to redefine virtual event experiences.
EventX has closed a US$10 million series B funding co-led by HTC, a virtual reality (VR) leading company, and Gaocheng Capital, a top China-based private equity fund focused on enterprise software and technology-enabled services sectors, the Asia-based enterprise virtual event management company announced on 19 July.
EventX said in a statement that its unique capabilities, which include support for in-country and cross-border events with Mainland China, has successfully gained the company contracts from hundreds of the world’s biggest events industry players and brands including Alibaba, PwC, GL Events, Informa, Reed Exhibition, Yahoo, government departments, and universities, etc.
EventX is a dominant virtual event platform in Asia, especially for events that involve Mainland China attendees where its unique design architecture overcomes internet firewalls to enable the service of any cross-region events. Meanwhile, HTC VIVE has gained great attention and acclaim for its strides in VR research and development.
According to EventX, by combining the knowledge pools of the two respected digital trailblazers, a range of unique experiences is set to be developed through this strategic alliance. Both the founding of this strategic alliance and the massive enthusiasm of its investors follow a year of an incredible performance by EventX — during which the company has rocketed Year of Year user growth of over 800% — and several years of over 5 million satisfied attendees in over 20,000 online, hybrid and offline events.
Jing Hong, Founding Partner of Gaocheng Capital said, “As the pandemic continues to disrupt offline exhibitions and trade shows, EventX’s online and hybrid virtual technology is uniquely positioned to help businesses of different scales draw customers and expand connections over China and around the world.”
“The strategic alliance with EventX illustrates HTC VIVE’s continuous efforts in providing people and enterprises with the tools to meet, socialize, and learn in VR and beyond,” siad Joseph Lin, President of VIVEPORT. “Massive possibilities and enthusiasm can be seen in this partnership to bring people closer together without any geographical boundaries.”
“This collaboration will result in EventX bringing virtual and hybrid event experiences to a brand new level of immersion and interactivity. To take the responsibility as one of the event industry leaders, EventX will keep exploring new possibilities of event technology, popularizing the application, and creating users’ needs,” said EventX co-founder and CEO Sum Wong
EventX said it is going to invest heavily in products and engineering for leading the recovery of the events industry during the current pandemic, which will not only stabilise and solidify existing virtual event services but carve out new spaces and opportunities for the marketing and event industry.