Grab launches Marketing Manager on mobile

Now available in Cambodia, Malaysia, Myanmar, Singapore, the Philippines and Vietnam to streamline the marketing journey of micro, small and medium-sized enterprises (MSMEs) on the Grab platform.

MSME merchants on Grab can also use Marketing Manager’s newly enhanced features to drive more sales:

    • Quick and easy campaign set-up: With just a few taps, merchants on the Grab platform can easily create ads based on their target audience requirements and sales goals.
    • Simple-to-understand performance reports: Real-time reports help merchants readily gain insights into how successful their campaigns are. They can pause campaigns or adjust their duration or budgets according to their needs.
    • Cost-efficient campaigns: Merchants only need to pay for successful orders on a Cost-per-order (CPO) basis. This approach ensures that their advertising spend is geared towards tangible results, making it a cost-effective way to drive sales.