The Salesforce Economy in Singapore will create 18,600 jobs
In Singapore, the Salesforce partner ecosystem is on track to grow to over six times the size of Salesforce’s own local presence by 2026.
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How shoppertainment, live-streaming, social selling and gamification are changing the retail game in Southeast Asia
According to a report, live-sales in Southeast Asia increased by 13 percent to a total of 67 percent in the first half of 2020 alone.
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ZALORA launches new Community Influencer programme with Impact
Influencers earn while they endorse, with an attractive commission on sales.
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There is a tremendous appetite for revenge travel in Asia
Carolyn Corda, Chief Marketing Officer and Chief Commercial Officer of ADARA, discusses the travel trends in Asia and how brands and marketers are navigating a cookieless future in this interview...
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How the industry moves forward while Google delays third-party cookie deprecation
The decision to hold off the third-party cookie deprecation until 2023 is not a time to be complacent. This is an opportunity for the industry to co-author a sustainable future...
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Reverseads launches app for online ad campaign to challenge giants
The app claims to challenge Big Tech’s data exploitation and monopoly by outperforming Google Ads, making it easier for advertisers to truly optimise their ad campaign performance without overspending.
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Case Studies
How games can be a powerful tool for recruiting new supporters: LOSC’s customer story
COVID-19 has affected all aspects …Read More
How Toys”R”Us delivers unified and magical consumer experience across Asia
This case study showcases how …Read More
Traveloka enhances analytics for higher click-through rates
With Amplitude, the South-east Asian …Read More
Aventri helps Informa markets lead the way back to live events
Trade Show features safety-focused new …Read More
Events
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