Can media outreach be made affordable and borderless?
Can media outreach be made affordable and borderless? In this interview, Manni Sidhu, CEO and co-founder of Coleegs, discusses his journey of...
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Why CTV will help marketers deliver truly creative campaigns
By exploring global and regional trends, APAC marketers can gain a strong understanding of CTV’s benefits, tap into its rapidly growing value, and leverage its creative potential to optimise their...
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Why should businesses invest in the right digital experience platform based on a long-term vision?
APAC organisations are pursuing digital transformation and leveraging the latest technology as passionately as companies in the more developed markets; however, there are some notable highlights in relation to DXP,...
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Programmatic mobile video is picking up in the region: Rishi Bedi
In this interview, Rishi Bedi, Vice President and GM, Southeast Asia, Japan & Korea InMobi, shares his insights on the current media consumption habits and trends in the eCommerce space...
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Customer behaviour has broken algorithms: Rebecca Cornwall
MartechAsia caught up with Rebecca Cornwall, Senior Solutions Consultant at UserTesting, to discuss how a human-centred approach can help businesses improve their CX.
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Observe these 7 digital marketing trends for 2021 or your business may be left behind
The digital economy forced upon the world by the pandemic waits for no one …
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Case Studies
Traveloka enhances analytics for higher click-through rates
With Amplitude, the South-east Asian …Read More
Aventri helps Informa markets lead the way back to live events
Trade Show features safety-focused new …Read More
How Toyota Philippines increased it customer outreach during the COVID-19 pandemic
This case study showcases how …Read More
ZEE5’s Hyper-personalisation Campaign for Indian content market
Indian OTT player ZEE5 India …Read More
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