Navigating uncertainty in 2023: Experiment, be flexible and ready to cut costs if a recession comes
At a time when the macroeconomic environment is uncertain, tech companies reducing costs and consumers becoming more skittish, marketers are increasingly under more pressure to deliver a greater ROI.
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Know the four Bs of digital transformation in post-pandemic e-commerce
Capital-intensive hardware/software upgrades aside, latecomers to digital e-commerce have more challenges to grapple with. Knowing the ‘four Bs’ can help …
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How Moloco is helping Singapore-based live streaming platform Bigo Live expand globally
Moloco partnered with Bigo Live to optimise the campaigns and adapt to the rapid changes in user trends and variations in geographies.
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Scale, speed, and site: Setting up for success with digital experiences
What would a business need to make sure that they can stay ahead in this increasingly digital landscape?
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Growth-as-a-Service: Way to Go?
A martech veteran shares insights on growth-as-a-service, a new e-commerce solution category.
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Whitepapers
DXPs Need to be Less Complicated
Insights into what the idea …Read More »
Practical Applications of AI to Prioritize for Your DXP
Do you know how Artificial …Read More »
Case Studies
Amplifying breast cancer awareness in India with #PassTheQRCode campaign
Through "Pass the QR Code", …Read More
Is going viral a waste of time?
Are viral trends really your …Read More
DHL elevates logistics excellence with Fusionex
Enhancing the logistics experience with …Read More
Whitney Museum refigures how to engage audiences with both art and technology
Augmented reality, Zoom, Web 3.0 …Read More