Navigating uncertainty in 2023: Experiment, be flexible and ready to cut costs if a recession comes
At a time when the macroeconomic environment is uncertain, tech companies reducing costs and consumers becoming more skittish, marketers are increasingly under more pressure to deliver a greater ROI.
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Know the four Bs of digital transformation in post-pandemic e-commerce
Capital-intensive hardware/software upgrades aside, latecomers to digital e-commerce have more challenges to grapple with. Knowing the ‘four Bs’ can help …
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How Moloco is helping Singapore-based live streaming platform Bigo Live expand globally
Moloco partnered with Bigo Live to optimise the campaigns and adapt to the rapid changes in user trends and variations in geographies.
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Scale, speed, and site: Setting up for success with digital experiences
What would a business need to make sure that they can stay ahead in this increasingly digital landscape?
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Growth-as-a-Service: Way to Go?
A martech veteran shares insights on growth-as-a-service, a new e-commerce solution category.
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Whitepapers
DXPs Need to be Less Complicated
Insights into what the idea …Read More »
Practical Applications of AI to Prioritize for Your DXP
Do you know how Artificial …Read More »
Case Studies
UEM Sunrise grows sales and relationships using trusted data, automation
A leading Malaysia property developer …Read More
Home appliances company launches sustainable digital advertising project
Arçelik Hitachi Home Appliances partners …Read More
Zitcha solves in-store retail media measurement with Venvee partnership
Australian retail media platform Zitcha …Read More
Singapore Tourism Board brings location-based AR experiences to Google Maps
The expanded partnership with Google …Read More