The best Halloween campaigns to try out this year
Not just in the West, but even in Asian countries, Halloween has made its mark on the calendar. You can use this festival like other major festivals such as Christmas,...
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What is zero-party data? And how is it going to shape our digital future?
As Asian marketers await the impending gradual phaseout of third-party cookies, a recent report by Forrester revealed that 55% of media agencies in Asia Pacific are concerned or very concerned...
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The best Black Friday marketing campaigns to boost your sales
Are you into e-commerce or sales? If you are, you look forward to two of the most significant shopping events of the year: Black Friday and Cyber Monday.
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7 Christmas Advent calendar ideas to stand out in the run up to the festive period
If you have been looking for Christmas Advent calendar ideas to publish online, then look no further. Today’s consumers expect much more from...
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InMobi signs agreement to acquire Appsumer
The acquisition will empower performance marketers around the globe.
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Burger King turns to Qlik to support its business data and analytics needs
Burger King will be deploying Qlik Sense across all local point-of-sale databases in 760 restaurants in Russia.
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Case Studies
How games can be a powerful tool for recruiting new supporters: LOSC’s customer story
COVID-19 has affected all aspects …Read More
How Toys”R”Us delivers unified and magical consumer experience across Asia
This case study showcases how …Read More
Traveloka enhances analytics for higher click-through rates
With Amplitude, the South-east Asian …Read More
Aventri helps Informa markets lead the way back to live events
Trade Show features safety-focused new …Read More
Events
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