A sustained approach to affiliate marketing
Some challenges and considerations for marketers navigating the affiliate landscape and looking to develop full-funnel affiliate strategies.
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How AI is improving workflow efficiencies and campaign outcomes
DoubleVerify’s 2025 Global Insights Report explores how marketers are using AI to improve campaign performance, streamline operations and reclaim strategy
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The rise of programmatic DOOH
As a leading smart city, Singapore’s digitally connected urban landscape serves as an ideal showcase for a new era of outdoor advertising.
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Elevating the telco customer experience in 2025
In Asia’s competitive and saturated landscape, telcos face the urgent imperative to evolve their customer experience strategies with hyper-personalisation, gamification and AI…
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Driving business growth in the new commerce landscape
In today’s omnichannel retail and e-commerce landscape, how is technology and content driving the way brands amplify their reach and transforming brand engagement?
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The 2025 digital ad-venture: 3 key trends to navigate
2025 isn’t just another year for digital advertising — it’s shaping up to be a defining chapter in how brands connect with their audiences.
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Thriving in 2025: How marketers will lead with creativity, trust, and data
Looking back on her years in marketing and the breakneck pace of transformation today, this writer offer 5 trends and predictions shaping marketing in 2025.
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Transforming local events to reach regional and global markets
When lifestyle businesses digitally transform their marketing strategies, what may happen?
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Personalizing AI-driven omnichannel customer experience
With generative AI changing the face of customer experience everywhere, how can businesses master the art of personalization leveraging AI-powered support?
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What has been trending on the Internet in 2024
Cloudflare, which handles 25% of the global Internet, has released its annual Year in Review, providing comprehensive insights into Internet trends and threats throughout 2024.
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Whitepapers
DXPs Need to be Less Complicated
Insights into what the idea …Read More »
Practical Applications of AI to Prioritize for Your DXP
Do you know how Artificial …Read More »
Case Studies
The rise of programmatic DOOH
As a leading smart city, …Read More
Viettel Money increased online user registrations by 33% with Moloco
The strategic partnership between Viettel …Read More
UEM Sunrise grows sales and relationships using trusted data, automation
A leading Malaysia property developer …Read More
Home appliances company launches sustainable digital advertising project
Arçelik Hitachi Home Appliances partners …Read More