RECENT STORIES:

Xinhua Silk Road: Creative micro-scenarios appeal to leisure summer tr...
Orbit Creative Director Ming-Ji Hsieh “One Suitcase” Selec...
Where AI meets Shanghai: The ecosystem advantage
CCTV+: Beijing Time: A Day in the Rhythm of Beijing
Kuching to Host Asia’s Leading Diabetes Experts at “Diabet...
LOGIN REGISTER
MartechAsia
  • Features
    • Featured

      How CMOs can reclaim creativity amid AI and automation

      How CMOs can reclaim creativity amid AI and automation

      Thursday, July 30, 2026, 5:01 PM Asia/Singapore | Features
    • Featured

      AI in martech: boon or bane?

      AI in martech: boon or bane?

      Tuesday, May 5, 2026, 1:32 PM Asia/Singapore | Features
    • Featured

      Staking the future of CX on agentic AI

      Staking the future of CX on agentic AI

      Tuesday, April 28, 2026, 9:40 AM Asia/Singapore | Features, News
  • News
    • Featured

      New martech tools piloted to linking search, video and checkout in the region

      New martech tools piloted to linking search, video and checkout in the region

      Thursday, July 9, 2026, 12:14 PM Asia/Singapore | News
    • Featured

      New AI training initiative targets marketing skills gap amid shift to agentic workflows

      New AI training initiative targets marketing skills gap amid shift to agentic workflows

      Thursday, June 25, 2026, 9:08 AM Asia/Singapore | News
    • Featured

      Social media giant launches football fever features

      Social media giant launches football fever features

      Monday, June 15, 2026, 4:06 PM Asia/Singapore | News, Social Media
  • Perspectives
  • Analyses
  • Whitepapers
  • Directory
  • E-Learning

Select Page

Marketing IntelligenceNews

Yellow.ai raises $78.15M in Series C

By MartechAsia Editors | Wednesday, August 11, 2021, 10:17 AM Asia/Singapore

WestBridge Capital, Sapphire Ventures, Salesforce Ventures, and Lightspeed Venture Partners participated in the Series C Round as yellow.ai surpasses over 700 global enterprise customers.

Yellow.ai has raised $78.15M in Series C, led by WestBridge Capital along with Sapphire Ventures, and Salesforce Ventures, the customer experience (CX) automation platform announced on Aug 4. Lightspeed Venture Partners again participated in this round, which brings total funding raised so far to $102.15M.

Since its prior funding round, yellow.ai has grown 470% in recurring revenue and secured hundreds of new customers as the company brings automation to the $1.3T support sector and expands its prowess to automate end-to-end commerce, marketing, and HR, ITSM, the company said in a statement.

“With our rapid client and revenue expansion in Singapore and across the world, we’re geared to becoming the global leader in the CX Automation space and are bullish on building our product, partnerships, teams, and community to truly democratise AI in the near future,” said Raghu Ravinutala, CEO and Co-Founder of yellow.ai.

According to yellow.ai, it will strengthen its dominant leadership in over 50 countries including India, Southeast Asia, UK, Middle East, and LatAm, and establish a strong presence in the U.S., adding 70 employees to its over 500 global headcount. With the fresh infusion of capital, yellow.ai will deepen investments towards global expansion, hiring top talent across regions, and applied R&D in hyper-automation.

“What impressed us the most is the speed at which customers deployed yellow.ai for support automation and quickly scaled to commerce, HR, and other use-cases. This pattern is a testimony to the platform’s capability of creating an impact across the board thereby becoming a pivotal AI-partner” said Sumir Chadha, Founder and Managing Partner of WestBridge Capital.

Share:

PreviousMdada.live launches first and largest live-streaming hub in Southeast Asia
NextWhy software quality plays an instrumental role in retailers’ success

Related Posts

How Jcurve reimagined its brand: Lessons for CMOs

How Jcurve reimagined its brand: Lessons for CMOs

November 9, 2021

Marketing to shoppers in the brave new world of retail

Marketing to shoppers in the brave new world of retail

October 27, 2022

How mobile marketers in India can weather the tracking storm in the ‘New Normal’

How mobile marketers in India can weather the tracking storm in the ‘New Normal’

March 9, 2023

Freshworks helps 7-Eleven improve its omnichannel customer experience

Freshworks helps 7-Eleven improve its omnichannel customer experience

December 23, 2021

Leave a reply Cancel reply

You must be logged in to post a comment.

Events

Events

ADVERTISEMENT

Whitepapers

  • DXPs Need to be Less Complicated

    DXPs Need to be Less Complicated

    Insights into what the idea …Read More »
  • Practical Applications of AI to Prioritize for Your DXP

    Practical Applications of AI to Prioritize for Your DXP

    Do you know how Artificial …Read More »

ADVERTISEMENT

ADVERTISEMENT

Case Studies

  • Businesses leveraging the TikTok ecosystem for app and business growth

    Businesses leveraging the TikTok ecosystem for app and business growth

    How businesses targeting younger audiences …Read More
  • The rise of programmatic DOOH

    The rise of programmatic DOOH

    As a leading smart city, …Read More
  • Viettel Money increased online user registrations by 33% with Moloco

    Viettel Money increased online user registrations by 33% with Moloco

    The strategic partnership between Viettel …Read More
  • UEM Sunrise grows sales and relationships using trusted data, automation

    UEM Sunrise grows sales and relationships using trusted data, automation

    A leading Malaysia property developer …Read More

OTHER NEWS

  • Xinhua Silk Road: Creative micro-scenarios appeal to leisure summer travelers in E China’s Rizhao

    July 31, 2026
    BEIJING, July 31, 2026 /PRNewswire/ …Read More »
  • Orbit Creative Director Ming-Ji Hsieh “One Suitcase” Selected for National Art Exhibition: Fostering Intercultural Dialogue Through Art

    July 31, 2026
    TAIPEI, July 31, 2026 /PRNewswire/ …Read More »
  • Where AI meets Shanghai: The ecosystem advantage

    July 31, 2026
    SHANGHAI, July 31, 2026 /PRNewswire/ …Read More »
  • CCTV+: Beijing Time: A Day in the Rhythm of Beijing

    July 31, 2026
    BEIJING, July 31, 2026 /PRNewswire/ …Read More »
  • Kuching to Host Asia’s Leading Diabetes Experts at “Diabetes Asia 2026” Conference (DAC 2026)

    July 30, 2026
    KUCHING, Malaysia, July 30, 2026 …Read More »

  • Our Brands
  • CybersecAsia
  • DigiconAsia
  • Home
  • About Us
  • Contact Us
  • Sitemap
  • Privacy & Cookies
  • Terms of Use
  • Advertising & Reprint Policy
  • Media Kit
  • Subscribe
  • Manage Subscriptions
  • Newsletter

Copyright © 2026 MartechAsia All Rights Reserved.