RECENT STORIES:

A Cup of Fresh Durian Coffee: The New Shu Road Comes to Life
/C O R R E C T I O N — Trip.com Group/
HCLTech named among the world’s most sustainable companies by TI...
CityUHK ranked No.1 in Hong Kong in Nature Index 2026 Nanoscience and ...
FAMILIARITÉ: A Poetic Convergence of Cinema and Literature
LOGIN REGISTER
MartechAsia
  • Features
    • Featured

      Liverpool FC to deliver more personalized, real-time digital fan experiences with AI

      Liverpool FC to deliver more personalized, real-time digital fan experiences with AI

      Wednesday, August 5, 2026, 8:51 AM Asia/Singapore | Case Study, Features, Newsletter
    • Featured

      How CMOs can reclaim creativity amid AI and automation

      How CMOs can reclaim creativity amid AI and automation

      Thursday, July 30, 2026, 5:01 PM Asia/Singapore | Features
    • Featured

      AI in martech: boon or bane?

      AI in martech: boon or bane?

      Tuesday, May 5, 2026, 1:32 PM Asia/Singapore | Features
  • News
    • Featured

      Survey of eight APAC markets finds consumers want faster service and more AI support

      Survey of eight APAC markets finds consumers want faster service and more AI support

      Thursday, August 6, 2026, 4:36 PM Asia/Singapore | Customer Experience, News
    • Featured

      New martech tools piloted to linking search, video and checkout in the region

      New martech tools piloted to linking search, video and checkout in the region

      Thursday, July 9, 2026, 12:14 PM Asia/Singapore | News
    • Featured

      New AI training initiative targets marketing skills gap amid shift to agentic workflows

      New AI training initiative targets marketing skills gap amid shift to agentic workflows

      Thursday, June 25, 2026, 9:08 AM Asia/Singapore | News
  • Perspectives
  • Analyses
  • Whitepapers
  • Directory
  • E-Learning

Select Page

Marketing IntelligenceNews

Yellow.ai raises $78.15M in Series C

By MartechAsia Editors | Wednesday, August 11, 2021, 10:17 AM Asia/Singapore

WestBridge Capital, Sapphire Ventures, Salesforce Ventures, and Lightspeed Venture Partners participated in the Series C Round as yellow.ai surpasses over 700 global enterprise customers.

Yellow.ai has raised $78.15M in Series C, led by WestBridge Capital along with Sapphire Ventures, and Salesforce Ventures, the customer experience (CX) automation platform announced on Aug 4. Lightspeed Venture Partners again participated in this round, which brings total funding raised so far to $102.15M.

Since its prior funding round, yellow.ai has grown 470% in recurring revenue and secured hundreds of new customers as the company brings automation to the $1.3T support sector and expands its prowess to automate end-to-end commerce, marketing, and HR, ITSM, the company said in a statement.

“With our rapid client and revenue expansion in Singapore and across the world, we’re geared to becoming the global leader in the CX Automation space and are bullish on building our product, partnerships, teams, and community to truly democratise AI in the near future,” said Raghu Ravinutala, CEO and Co-Founder of yellow.ai.

According to yellow.ai, it will strengthen its dominant leadership in over 50 countries including India, Southeast Asia, UK, Middle East, and LatAm, and establish a strong presence in the U.S., adding 70 employees to its over 500 global headcount. With the fresh infusion of capital, yellow.ai will deepen investments towards global expansion, hiring top talent across regions, and applied R&D in hyper-automation.

“What impressed us the most is the speed at which customers deployed yellow.ai for support automation and quickly scaled to commerce, HR, and other use-cases. This pattern is a testimony to the platform’s capability of creating an impact across the board thereby becoming a pivotal AI-partner” said Sumir Chadha, Founder and Managing Partner of WestBridge Capital.

Share:

PreviousMdada.live launches first and largest live-streaming hub in Southeast Asia
NextWhy software quality plays an instrumental role in retailers’ success

Related Posts

Talkwalker adds TikTok analytics to their Consumer Intelligence platform

Talkwalker adds TikTok analytics to their Consumer Intelligence platform

November 23, 2021

Tips for APAC brands on how to benchmark CX Quality

Tips for APAC brands on how to benchmark CX Quality

May 3, 2022

Half of global consumers uncomfortable with virtual brand ambassadors

Half of global consumers uncomfortable with virtual brand ambassadors

June 13, 2024

Vonage strengthens conversational commerce offering with video capabilities

Vonage strengthens conversational commerce offering with video capabilities

March 21, 2022

Leave a reply Cancel reply

You must be logged in to post a comment.

Events

Events

ADVERTISEMENT

Whitepapers

  • DXPs Need to be Less Complicated

    DXPs Need to be Less Complicated

    Insights into what the idea …Read More »
  • Practical Applications of AI to Prioritize for Your DXP

    Practical Applications of AI to Prioritize for Your DXP

    Do you know how Artificial …Read More »

ADVERTISEMENT

ADVERTISEMENT

Case Studies

  • Liverpool FC to deliver more personalized, real-time digital fan experiences with AI

    Liverpool FC to deliver more personalized, real-time digital fan experiences with AI

    The football club will deepen …Read More
  • Businesses leveraging the TikTok ecosystem for app and business growth

    Businesses leveraging the TikTok ecosystem for app and business growth

    How businesses targeting younger audiences …Read More
  • The rise of programmatic DOOH

    The rise of programmatic DOOH

    As a leading smart city, …Read More
  • Viettel Money increased online user registrations by 33% with Moloco

    Viettel Money increased online user registrations by 33% with Moloco

    The strategic partnership between Viettel …Read More

OTHER NEWS

  • A Cup of Fresh Durian Coffee: The New Shu Road Comes to Life

    August 8, 2026
    BEIJING, Aug. 8, 2026 /PRNewswire/ …Read More »
  • /C O R R E C T I O N — Trip.com Group/

    August 7, 2026
    In the news release, Trip.com …Read More »
  • HCLTech named among the world’s most sustainable companies by TIME magazine

    August 7, 2026
    NEW YORK and NOIDA, India, …Read More »
  • CityUHK ranked No.1 in Hong Kong in Nature Index 2026 Nanoscience and Nanotechnology Supplement

    August 7, 2026
    HONG KONG, Aug. 7, 2026 …Read More »
  • FAMILIARITÉ: A Poetic Convergence of Cinema and Literature

    August 7, 2026
    DJI and Cannes-honored Icon Isabelle …Read More »

  • Our Brands
  • CybersecAsia
  • DigiconAsia
  • Home
  • About Us
  • Contact Us
  • Sitemap
  • Privacy & Cookies
  • Terms of Use
  • Advertising & Reprint Policy
  • Media Kit
  • Subscribe
  • Manage Subscriptions
  • Newsletter

Copyright © 2026 MartechAsia All Rights Reserved.